Baidu 百度， baidu.com, this top China search engine is regarded as Chinese Google from understanding of global users. Whether Baidu has similar tool as Google to use to do SEO? The answer is, yes. Today we will share you 4 important SEO Baidu tools for you to understand better.
Important Baidu SEO tools:
1. Baidu Webmaster Tools:
This is a very important tool provided by Baidu. It offers several functions such as data submission, search display, data monitoring, and optimization maintenance. Webmasters can submit their sites to Baidu through this tool, understand the site's indexing status in Baidu, monitor the website's traffic data, and get optimization suggestions. It helps webmasters better manage and optimize their websites for better performance in Baidu search results.
2. Baidu Keyword Planner:
Similar to Google AdWords Keyword Planner, Baidu's Keyword Planner is aimed at helping marketers with search ad placements on Baidu. However, it is also useful for SEO keyword research. You can input seed keywords to generate hundreds of related keyword ideas and obtain information such as keyword competition degree and estimated click price, which is beneficial for formulating keyword strategies.
3. Baidu Index:
It is a keyword heat analysis tool. Users can understand the search volume and trend of keywords through Baidu Index, which helps in choosing suitable keywords for optimization. It also provides the ranking situation of competitors' keywords, facilitating competitor analysis.
4. Baidu Statistics (Baidu Tongji):
It is a free tool for tracking and reporting traffic data of users visiting the website. The tracking system can monitor the website's web statistics, allowing users to view details of visitors, such as their visit time and entry point. This helps webmasters better understand user behavior and needs, and optimize keywords and website content accordingly.
How to register such Baidu SEO tools?
As of 2024, non-China mobile phone numbers may not be directly used to register a Baidu webmaster account. Baidu's account registration process typically requires a valid mobile phone number for verification purposes, and in most cases, it prefers numbers within the Chinese mobile communication network. Another important point is, the admin surface for Baidu is in Chinese only, if you can not read Chinese, very hard to handly Baidu work by yourself.
However, foreign companies can still make use of Baidu SEO Agency, like SODA Global Marketing, we can help customers to operate campagin on Baidu. Baidu SEO Agency has special authorization to help to create and verify Baidu advertising account to run PPC ads, also can help on other organic SEO work such as Baidu Index, Chinese blogs and Chinese backlinks, you can check here to understand how Baidu SEO agency help customers to rank their sites on Baidu efficiently.
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